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Membership example promoting membership on location

Promoting Membership Signup, Especially for organizations that support a space or experience

Early in January 2022 I took my 10 year old son out for a morning of disc golf on a public course in the area.   When we arrived at the first hole we found a new sign that directed us to a daily pass or annual membership.  The sign also highlighted that this is a suggested donation.   This connected the dots for me that the awesome course is made possible by membership and donations.  As there is no "front desk" or staff the signs nudge and direction is key.

I took out my phone and scanned the QR code (I could have used the link alternative of course) it immediately presented me with an option for a Day Pass or Annual Membership. 

This excellent example can be replicated with your Firespring website, in fact, this is what it is built for!  (Firespring's Design and custom manufacturing team can even create your signage for you.)

From there I received an onscreen message and an email confirmation which directed me to visit a local business partner of the organization, at my convenience to show my membership confirmation and pick up my free annual membership tag.  This is a win-win for the nonprofit and the business partner in getting more support and more potential customer traffic.   The confirmation email is easy to edit and use to highlight membership benefits, offers at local businesses as well as a link that could point back to the website for current membership benefits, creating more reasons for your target audience to come back to your website AND share it with others.

  • The Sign
    The Sign

    The sign caught my attention, created awareness, gave me a perceived impact for my potential membership, and a clear call to action.

  • The landing page
    The landing page

    Scanning the QR code immediately presented me with the intended action, leading me right to what I wanted to do, no speed bumps.

  • Membership pass
    Membership pass

    An email confirmation told me to visit a local business partner to pick up my membership pass.

Employee Resources

This intranet is a central hub for our entire team of employees with the most recent documents, events and information.

Our impact this year has changed our community!

  • People Helped in the Metro Area

    29,530

  • Volunteer Hours

    250

  • Dollars Raised at our Annual Gala

    $1.45M

  • Program Participants

    1000

Testimonials
  • Janessa Smith a brown skinned woman, stands facing the camera in front of a yellow wall.
    Janessa Smith * Executive Director

    In order to achieve our goals, we are engaged in a series of initiatives to raise awareness of our cause.

  • Sasha Sanderson, a brown skinned woman faces the camera. She is wearing a gray sweater and scarf.
    Sasha Sanderson * Program Development Director

    We help them and their families by providing programs, information and resources to assist in their journey. We also help by raising awareness through public outreach and media.

  • Allison Miller, a light skinned woman smiles towards the camera. She is standing outside with a sunset in the background.
    Allison Miller * Finance Officer

    We have a responsibility to our community and our donors and work hard to ensure long-term sustainability of the organization.

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